What are the penalties for GPSR non-compliance?

There is no single EU-wide penalty figure for GPSR breaches. The regulation requires penalties to be effective, proportionate and dissuasive, but leaves the actual sanctions to each Member State to set under national law. This means the fines and other consequences you face depend on which country’s authority is enforcing, so a breach affecting sales in several markets can expose you to several national regimes at once.

Financial penalties are only part of the picture. Market surveillance authorities have a range of powers that can be more disruptive to an online store than a fine:

• Withdrawal or recall — authorities can order a dangerous product to be taken off the market or recalled from consumers.
• Safety Gate listing — dangerous products can be published on the EU Safety Gate rapid alert system (formerly RAPEX), visible across all Member States.
• Marketplace takedowns — online marketplaces must act on notices about dangerous products, so listings can be removed and seller accounts restricted.
• Sales bans and destruction — in serious cases authorities can prohibit supply or require products to be destroyed.

For PrestaShop merchants, the practical takeaway is that non-compliance risks losing the ability to sell a product entirely, not just a monetary penalty. Check the enforcement notes for your main markets, such as Germany and France, and work through the Complete GPSR Guide to reduce your exposure.